WILYMI
WILYMI stands for "Wear it Like You Mean it" and was born out of a deeply personal journey led by its founder Romina D'Ugo in 2021. At the heart of WILYMI is Romina’s guiding question: “Would I wear this? Would I buy this? Does this intention inspire me to feel more capable?” It’s this principle that drives each design and connects the brand with a community of individuals who seek meaning, intention, and consciousness in the way they adorn themselves.
10 Day Return
Est 2006
Canadian Designers
Free Shipping in Canada $150+